Pinterest product Pin video requirements, explained

Pinterest product Pin video requirements come from one place: Pinterest's own Pin specs help page, which covers organic Video Pins specifically, not the separate ads-only specs Pinterest publishes for Promoted video on business.pinterest.com. This guide sticks to the organic spec, since that's the one that matters if you're uploading a product video to your own boards rather than running a paid campaign: accepted file types and codec, the length window, recommended resolution and aspect ratio, the safe zone for text, and the one number Pinterest simply doesn't publish. If you're after Pinterest's image Pin size instead, see our separate guide to Pinterest Pin size for image Pins — this page doesn't repeat those numbers.

Pinterest product Pin video requirements at a glance

File types and codec

Pinterest's own Pin specs help page accepts .MP4 and .M4V files uploaded from the web, with .MOV accepted as an additional format on Android and iOS. Whichever file type you use, Pinterest's spec calls for the H.264 or H.265 codec.

Length: 4 seconds to 5 minutes

A Pinterest Video Pin can run anywhere from 4 seconds up to 5 minutes, per Pinterest's spec page. That's a wide window: a short product clip sits comfortably at the low end, while a longer how-to or demo video has room to run much longer without hitting a ceiling.

Recommended resolution and aspect ratio

For full-bleed video, Pinterest recommends 1080 x 1920 pixels, matching a 9:16 aspect ratio — the tall, phone-screen shape Pinterest's feed is built around for video. The same spec page also lists 1:2, 2:3, 3:4, 4:5, and 1:1 as accepted ratios, so a video shot in one of those shapes still works, just without the full-bleed 9:16 framing.

Safe zones: keep text away from the edges

Pinterest's spec page sets a safe zone for anything you overlay on a Video Pin, like a text caption or logo: at least 270px from the top, 65px from the left, 195px from the right, and 790px from the bottom. Keeping text and key visual elements inside that margin means they stay clear of Pinterest's own on-screen controls and overlays rather than sitting underneath them.

File size: no stated cap for video Pins

Unlike image Pins, Pinterest's own Pin specs page doesn't publish a maximum file size for video. It's worth saying that plainly rather than guessing at a number: the file-size ceiling on that same page is scoped to images, and we found no separate video file-size limit stated anywhere on it.

Where ShopShot Studio fits

ShopShot's photo-to-video add-on is included on two packages: 5 seconds on Photos + Video, 10 seconds on Launch Pack. Both lengths clear Pinterest's 4-second minimum for Video Pins with no caveat needed, unlike some other platforms' video minimums, where one of ShopShot's two video lengths falls short. It's delivered by email within 1 business day, the same as the photos, and checked against your original product photo before delivery, with one free redo if something doesn't match.

Starter

$15 one time

  • 5 studio-style product photos
  • Delivered by email within 1 business day
  • One free redo if it doesn't match your product
  • Use in your shop, ads, and social posts
Choose Starter

Launch Pack

$49 one time

  • 10 studio-style product photos
  • 10-second product video
  • Delivered by email within 1 business day
  • One free redo if it doesn't match your product
  • Use in your shop, ads, and social posts
Choose Launch Pack

ShopShot delivers the video file only; Pinterest's recommended 9:16 framing, the safe zone above, and uploading the Pin itself are steps you do yourself. For more on what the add-on is and how it compares to filming or a prompt-based AI ad tool, see our guide to AI product video for sellers.

Questions

What video file types does Pinterest accept for a Video Pin?

Pinterest's own Pin specs page lists .MP4 and .M4V for uploads from the web, with .MOV additionally accepted from Android and iOS. The video should use the H.264 or H.265 codec.

How long can a Pinterest Video Pin be?

Between 4 seconds and 5 minutes, according to Pinterest's own Pin specs page.

What's the recommended resolution and aspect ratio for a Video Pin?

Pinterest recommends 1080 x 1920 pixels for full-bleed video, at a 9:16 aspect ratio. Its spec page also accepts 1:2, 2:3, 3:4, 4:5, and 1:1.

What's the safe zone for text on a Pinterest Video Pin?

Pinterest's spec page asks you to keep text and key elements at least 270px from the top, 65px from the left, 195px from the right, and 790px from the bottom, so nothing important sits under the Pin's on-screen controls or overlays.

Is there a maximum file size for a Pinterest Video Pin?

Pinterest's own Pin specs page doesn't state one. The file-size cap it lists applies to image Pins, not video — we're not going to guess a number Pinterest hasn't published.

Do ShopShot's video packages meet Pinterest's 4-second minimum?

Yes, with no caveat needed. The Photos + Video package's 5-second video and the Launch Pack's 10-second video both clear Pinterest's 4-second minimum for Video Pins.

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